beauty Tag

In the heat of summer, many people realise the need to slather sunscreen to protect their skin from getting crisped by the ultraviolet rays. But what if we have an alternative for “organic” to safeguard it from ultraviolet rays? Leila Deravi, an assistant professor of Chemistry and Chemical Biology runs Biomedical Design Group at Northeastern University and Camille Martin, a former graduate student of Northeastern are working...

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make-up

Does people’s perception towards a woman’s likeability, competence, and trustworthiness depend on her wearing make-up? According to a recent study funded by Proctor & Gamble, it does. Linda Blum, an associate professor of sociology and interim director of ‘Women’s Gender and Sexuality Studies ‘program at Northeastern University, was interviewed and questioned about the how these findings affect women in their workplace and professional advancements.   According to...

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women-perfect

It is widely accepted fact that women possess a stereotypical curves and beauty in their looks and bodily features. On the other hand their counterparts, men, should have a well sculpted set of abs and machoism in their features. Any individual breaching this look faces some (at times even brutal) amounts of social pressure of being a misfit by appearance- an aspect that is completely...

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beautiful-of-them-all

They say looks don’t matter and yet, there are more beauty products advertised on media than anything else. With celebrities taking over our phones and televisions with their picture-perfect images, there is a growing sense of insecurity amongst all of us about our looks. This dangerous trend has only grown with globalisation. With European standards of the slim and fair as beautiful taking over our...

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With increasing beauty pageants and our screens full of attractive actors, it is not new knowledge that how you look could have a great impact on what people perceive of you as a person. Uta Poiger of the History Department at Northeastern University has performed an interesting research on the changing beauty standards across the world and its relation to the cosmetic industry.   Analysing trade journals...

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